MODA Press Release

MODA

ROYAL & LANGNICKEL LAUNCHES NEW MŌDA BRUSH LINE

Professional Quality Brushes Feature Beautifully Bold Colors at an Affordable Price



MUNSTER, Ind. — Beauty innovator Royal & Langnickel announced their new MŌDA™ line of makeup brushes, featuring professional quality brushes in beautifully bold colors. MŌDA includes three different product lines—Standard, EZGLAM Duo Kits, and Flip Kits—to meet every customer’s need and budget.

All MŌDA brushes are 100 percent vegan with high quality synthetic filaments featuring color coordinated tips for a modern look. Aluminum ferrules offer maximum durability while featuring the bold colors of the entire line. Each water-resistant brush handle also includes a Silk-Touch™ coating for extra comfort and optimal accuracy during makeup application.

“We’re very proud of the new MŌDA brushes, which offer exceptional quality and a bold, modern look at an affordable price,” said Royal & Langnickel Director of Business Development Michael Dovellos. “We’re confident that the MŌDA line has something for all makeup enthusiasts.”

The MŌDA Standard line features 24 brushes in plum, fuchsia, teal, and coral that are color-coded for face, complexion, eyes, and lips. MŌDA EZGLAM Duo Kits include brushes and tutorials to get the most popular makeup looks. MŌDA Flip Kits feature travel size MŌDA brushes in four different sets—Beautiful Eyes, Total Face, Complexion Perfection, and Perfect Mineral. Each Flip Kit is available in six different colors and includes a convertible case for home or travel use.

MŌDA Standard brushes retail individually for $4.99-$9.99, EZGLAM Duo Kits retail for $5.99-$9.99, and Flip Kits retail for $19.99.


About Royal & Langnickel

Royal & Langnickel is an innovator and market leader in manufacturing the highest quality brushes and accessories. Our dedication to the art of beauty drives our enthusiasm for creating innovative products for the makeup artist and consumer. We consistently anticipate the needs of the market by listening and acting on the suggestions of our customers. It is in this spirit that we have developed specific brush programs to meet the needs of every level of makeup professional and consumer.