MODA® Walmart Press Release
ROYAL & LANGNICKEL LAUNCHES MODA® BRUSH LINE AT WALMART
Popular Brush Line Now Available at US Store Locations
MUNSTER, Ind. — Royal & Langnickel is proud to announce the rollout of its popular MODA® line of makeup brushes, featuring professional quality brushes in beautifully bold colors, to Walmart stores throughout the United States. Selections from all three MODA® product lines—Standard, EZGlam Duo Kits, and Flip Kits—are now available in more than 2,500 stores nationwide.
In the Standard line, Walmart is carrying the Powder, Multi-Purpose, Contour, Complexion, and Foundation brushes. Customers can also find the Beautiful Brows, Flawless Face, and Smoky Eye EZGlam Duo Kits and the Beautiful Eyes and Total Face Flip Kits.
All MODA® brushes are 100 percent vegan with high quality synthetic filaments featuring color coordinated tips for a modern look. Aluminum ferrules offer maximum durability while featuring the bold colors of the entire line. Each water-resistant brush handle also includes a Silk-Touch™ coating for extra comfort and optimal accuracy during makeup application. MODA® EZGlam Duo Kits include brushes and tutorials to get the most popular makeup looks. MODA® Flip Kits feature travel size MODA® brushes with a convertible case for home or travel use.
MODA® Standard brushes and EZGlam Duo Kits are all under $10 each at Walmart, with Flip Kits under $18.
About Royal & Langnickel
Royal & Langnickel is an innovator and market leader in manufacturing the highest quality brushes and accessories. Our dedication to the art of beauty drives our enthusiasm for creating innovative products for the makeup artist and consumer. We consistently anticipate the needs of the market by listening and acting on the suggestions of our customers. It is in this spirit that we have developed specific brush programs to meet the needs of every level of makeup professional and consumer.